It is naive to simply think that more traffic = more sales. Although higher traffic does contribute to more sales, but there are more than meets the eye. You need to track down your visitors and understand how many of your traffic are converted into customers. So what if your website average about 10,000 unique visits a day if none buys anything from your website?
A good marketing campaign is one that converts a high percentage of visitors into customer. This can be done with very targeted marketing. You only market to your potential market, not just the mass market. You can insert some kind of tracing software that helps you track your visits a day and the number of sales converted.
This information is very important to help you analyze your marketing campaign, to see if it working. If there are high visits, you know that your marketing campaign is working to get the traffic in, but if there's no sale, it probably suggests that your website is not able to convert the sale, so you need to look into your web site design, or sales copy.
You can find many different kinds of tracking software to help you keep track of your visitor's activities. The most popular one is Google Analytics. Sign up for a free account and install the script in your website. Google analytics tells you a lot about your visitor's activities in your website such as; the source of traffic, number of visits, number of unique visits, average page views per visit, bounce rate and average time spent in your website.
These data help you to analyze the traffic and identify the possible areas of problem that is causing the low sale.
You need to continuously track the movement of your visitors before you can come to a conclusion. Gather enough data to justify the figures. Do not jump into conclusion that your website is not good as it does not convert sales after one or two days of monitoring.
Traffic Monetization System is a suite of software that helps Online marketers to get traffic and build a good consistent stream of traffic by increasing your website's exposure in Google and in a 100% legitimate way. Check out Traffic Monetization System to see how it can benefit your Internet business today.